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Exploring Life & Business with Lennette Carrero of Eventsalennette

Today we’d like to introduce you to Lennette Carrero.

Hi Lennette, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
Events À Lennette was founded in 2019, inspired by my search for something special for my daughter’s third birthday. While exploring party ideas, I discovered soft play and instantly fell in love with the concept—but quickly realized there was nothing like it available in New Jersey.

After coming across a soft play company based in California, I knew I wanted to bring this elevated, safe, and stylish experience to families closer to home. That vision became Events À Lennette, proudly recognized as New Jersey’s first mobile soft play company.

Today, Events À Lennette has expanded to include event planning and custom experiences, helping clients bring their ideas to life through beautifully curated celebrations. What started as a mom’s vision has grown into a trusted brand known for creativity, quality, and unforgettable events.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Building Events À Lennette came with challenges, from introducing a new concept to our market to learning how to scale while maintaining quality. Each obstacle pushed me to grow, refine my systems, and lead with intention.

We’ve been impressed with Eventsalennette , but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
Events À Lennette is a New Jersey–based luxury children’s event company founded in 2019 and proudly recognized as the state’s first mobile soft play company. What began as a mom’s search for something special for her daughter’s third birthday has grown into a trusted brand known for elevated design, safety, and unforgettable experiences.

We specialize in curated soft play experiences for children ages newborn to five, offering beautifully styled setups that are both developmentally engaging and visually refined. Our services include luxury soft play, ball pits, bounce houses, bubble houses, themed installations, custom décor, and event planning—designed for birthdays, celebrations, and private events. Every setup is thoughtfully planned, professionally installed, and maintained to the highest standards of cleanliness and safety.

What truly sets Events À Lennette apart is our attention to detail and commitment to quality. We don’t believe in one-size-fits-all packages. Each event is tailored to the client’s vision, space, and theme, with a strong emphasis on aesthetic cohesion, premium materials, and seamless execution. We also work closely with top planners, venues, and creative partners throughout New Jersey and New York, allowing us to deliver a full, elevated experience for our clients.

Introducing soft play to the New Jersey market came with its challenges, but being a pioneer in this space is something we are incredibly proud of. Building this brand required education, persistence, and consistency—while balancing motherhood and entrepreneurship. Those challenges shaped our values and strengthened our mission: to create safe, stylish, and joyful environments where children can play freely and families can celebrate with ease.

Brand-wise, what I am most proud of is the trust and loyalty we’ve earned. Many of our clients return year after year, and much of our growth has come through word of mouth and community relationships. Events À Lennette is more than a service—it’s a brand built on intention, creativity, and heart.

What we want readers to know is that every event we design is personal. We care deeply about the experience we create, the memories we help shape, and the families we serve. At Events À Lennette, play is elevated, details matter, and every celebration is treated as one of a kind.

Who else deserves credit in your story?

This journey would not have been possible without the incredible support system around me. First and foremost, I am deeply grateful to my family—especially my husband—whose constant encouragement, belief, and willingness to support my vision behind the scenes made it possible for me to take risks and grow this business while balancing motherhood.

I also owe so much to the clients who trusted me early on, especially when soft play was still a new concept in New Jersey. Their confidence in my work, referrals, and loyalty helped establish Events À Lennette as a trusted name and allowed the brand to grow organically through word of mouth.

Equally important are the event planners, venues, and creative partners who believed in the concept, collaborated with intention, and helped elevate each experience. Working alongside talented balloon stylists, designers, and vendors throughout New Jersey and New York has played a huge role in shaping the quality and reputation of the brand.

I’m also grateful for the mentors and fellow entrepreneurs who offered guidance, honest feedback, and encouragement along the way. Building a business from the ground up requires constant learning, and having people willing to share knowledge and support growth has been invaluable.

Most importantly, I’m thankful for the community that continues to support Events À Lennette—every referral, recommendation, and repeat booking is a reminder that this brand was built not just on vision, but on relationships, trust, and shared belief in creating meaningful experiences.

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